Bing - Decision Search Engine from Microsoft

Sunday, 31 May 2009


On May 28, 2009 Microsoft officially unveiled Bing - new search engine to substitute MSN and LiveSearch. Bing from Microsoft will be available for US users and a beta version will be launched for UK users since July 3, 2009.

In Bing official press-release Microsoft claims that the new search engine will be a decision engine rather than mere supplier of data for a selected query.

Bing will have a convenient and extremely user-friendly interface which will make web search easy and fast even for inexperienced users.

The following BING features have been announced to be launched:

  • Explorer Bar - enhanced navigation bar which shows related searches, searches history, search categories, etc.
  • Enhanced Related searches functions - Bing is supposed to have an intelligence behind which will help users refine their searches in a couple of clicks and narrow the search down to the desired results rather than just typing query after query.
  • Organized search - Bing is supposed to have a very structured and categorized output in return to users queries. The results will take into account user location, niche, time of the year, etc.
  • Blended output - Bing is positioned as a Decision Engine which means it is planned to be extremely helpful for finding answers rather than providing data. Price comparison, online booking, user reviews, rollover website previews are among the features Bing will have to accomplish this mission.

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