Bing vs Google - User Interface Comparison

Monday 1 June 2009

Finally the new Microsoft Decision Engine Bing is available for users! I have an opportunity to test the UK version of the new engine and can compare Bing to Google.
The following review covers main user interface features of Bing compared to Google.
Notes:
1. Google interface was reviewed in full-features mode (Show options... and More text features ON)
2. Bing was reviewed as is, no extra options selected.

Screenshot 1. Bing User Interface Overview

Screenshot 2. Bing User Interface - Review Panel

Screenshot 3. Google User Interface Overivew

Features Comparison

1. Navigation Panel: Refine Search options
Navigation panel on the left appears on Bing default interface; to get this option in Google a user has to click on Show options link.

Bing: Related searches only
Google: a user can refine search by content type, time, more text or switch on standard view options

2. Pay-per-Click
Quite standard, no change here for Bing.

Bing: yes, on the right (can be at the top)
Google: yes, on the right and at the top

3. Search Results
In standard view Bing is no difference to Google; when More text in Google is switched on Google provides extended content preview options.

Bing: a nice rollover feature to preview the website content. Less information than in Google is provided
Google: a user has to switch an option ON to view extended website snippet.

4. Extra Features
Bing: no extra features in the results (so far)
Google: News results are included into the SERP

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